IN BRANDING, FIRST IMPRESSIONS LAST
In Pink Flamingo, we believe you only get one chance to make a first impression. It’s our job as a professional branding specialists to make sure it’s a good one.
One that represents the personality of your brand, connects with your audience and is memorable for the right reasons. Your brand strategy is how, what, where, when and to whom you plan on communicating and delivering on your brand messages. And we are here to help you create your own online identity and be noticed.
To begin the design process, we work with you in a workshop environment to collaboratively determine your brand strategy and positioning which will then form the basis of your visual identity.
This can include defining the essence of your brand’s character as well as developing a tone of voice and visual communication style.
We will create a style guide or brand manual so your new brand identity is applied correctly. Either by your in-house team or another third-party provider who may need to reproduce your image consistently.
The style guide or brand manual, includes basics such as typefaces, colour palettes, logo usage and photography styles.